Thursday, December 5, 2013
Tuesday, December 3, 2013
Monday, December 2, 2013
Sunday, December 1, 2013
Saturday, November 30, 2013
Thursday, November 14, 2013
Reporting Texas Analytics by Sheila Buenrostro
Reporting Texas is a news website put together by journalism students at the University of Texas at Austin. The website has a simple and clean look. The layout makes the website easy to navigate. The header at the top displays the different categories used to organize the articles. Below the header there are previews of the articles.
The site traffic is not heavy since there have only been a total of 974 visitors with most of them coming from the United States. The average length of time on the site has been 52 seconds. The bounce back rate is 79.26%. In addition the new visitor rate is high at 80.8%. However the return rate is low at 19.2%. The website benefits from having a high rate of new visitors but it would benefit more if those visitors kept coming back to the website.
Overall I think the design and layout of Reporting Texas fits the purpose of the website. I would however suggest they add a slideshow, with previews of the articles, below the header. I do believe they can do a better job at marketing the website. I would suggest they post a link to the website in the College of Communication and Class of 2013 Facebook groups. Most of the communication students are a part of these groups. As soon as more people find out about it they will surely visit it.
Reporting Texas Analytics - Jasmine Alexander
What I found most interesting about the analytics for Reporting Texas were the cities that we accessing the webpage. As expected, users located in Austin were visiting the site the most (roughly 257 visits). Other Texas cities like Houston, San Antonio, and Dallas also had high rates of users accessing the Reporting Texas website. This is also expected since content for the website also covers news on Texas. What was interesting, as well as surprising, were the views, albeit small, from New York (16 views) and Denver (14 views). While these cities had a very low number of people viewing the Reporting Texas website, those who did view it tended to stay longer (NY: 1:56, Denver: 2:07) as compared to Texas cities.
On the flip side, the analytics report showed that users from Lufkin, Texas had a 100% bounce rate despite the fact that it had 20 visits.
On the flip side, the analytics report showed that users from Lufkin, Texas had a 100% bounce rate despite the fact that it had 20 visits.
Reporting Texas - Lydia Herrera
During my research I was interested to learn the measure of loyal visitors the site has. I started at the start of September up to November 14. I found that the top 3 cities visiting the site are Austin (1, 376 visits), Houston (521 visits) and San Antonio (495 visits). Next I took a look at the difference between new visitors and returning visitors. New visitors measured out to about 6, 217 new visitors vs. 1, 029 returning visitors. Visitors spent an average of :34 seconds on a page. This leads me to wonder what SEO practices the site is using to attract unique visitors via search engines and what marketing efforts the site is using to build their base of loyal readers.
Rachel Marino - Reporting Texas GA
I found it interesting that the "page depth" people are willing to go to drops off greatly after two pages - 925 people engaged with one page, 123 with two, and only 48 with three. While a few go as far as 5 pages into a story, very few go beyond that. I've never thought about "page depth" this way and this gives us a good idea of the general Reporting Texas readers' attention span. Besides ideal story length, this could also tell Reporting Texas that it's likely better to have one or two long web pages rather than splitting up articles or multimedia into several pages, if you want readers to continue to the end.
Reporting Texas
The Google Analytics for Reporting Texas reveal a few interesting aspects of reader behavior. For example, readers are only spending an average of 52 seconds on the site. This could be improved by including better information in the article metadata and subheads, so that readers aren't clicking to articles they have no interest in reading. I also would suggest ensuring that social media posts that lead inbound to the page are accurately describing the article.
Additionally, most inbound traffic is coming from organic search, which is typical and means that the site ranks well, followed by direct search. Only 61 views come from social, which means that a lot more can be done to improve the reach of each article. Reporting Texas is beneficial for student bylines, but readership of articles is more important than just having them online.
Additionally, most inbound traffic is coming from organic search, which is typical and means that the site ranks well, followed by direct search. Only 61 views come from social, which means that a lot more can be done to improve the reach of each article. Reporting Texas is beneficial for student bylines, but readership of articles is more important than just having them online.
Wednesday, November 13, 2013
Rebecca Wright- Reporting Texas Analytics
Something I found surprising about the website's analytics was the number of new versus returning visitors. The number of returning visitors was 187 compared to 787 new visitors. These numbers surprised me because I was sure that the people who visit Reporting Texas the most frequently would be students, teachers and relatives, and they would continue to regularly visit the site. I thought returning visitors would far outnumber new visitors. Maybe the difference in these numbers is because of efficient social media promotion or search engine optimization resulting in new users to follow a link to the site.
I was also interested to learn that Safari was the search engine most used to access Reporting Texas. This surprised me because we learned this semester that Chrome is the most used browser worldwide.
Tuesday, November 5, 2013
Jackie Kuenstler - Reporting Texas Google Analytics
One thing I found very interesting in the Reporting Texas analytics was that you can look specifically at which browser people are using to view the website. It's interesting to note that there is quite a significant difference between some of the users of different browsers. For example, Chrome and Firefox users spend more that twice as much time on the Reporting Texas website than people coming from any other browser. Maybe this implies that the website runs better on these browsers, or maybe the users of Chrome and Firefox are in a different demographic that is more interested in the content of this website. The bounce rate on Chrome and Firefox is also about 10% lower than any other browser.
Kendall Ivie, Analytics for Reporting Texas
Something that I thought was interesting is that a lot of views come from mobile devices. This is interesting because it allows us more insight on who our users might be. Since people seem to enjoy reading Reporting Texas on their mobile devices, I would suggest looking into getting an app. I think this would also appeal to the millennial generation and allow them to get faster access to this site.
Lydia Schendel - Reporting Texas Google Analytics
I found it interesting that the two most common referrers to
Reporting Texas are Facebook and Twitter. From this, I can tell that the
website does a lot of promotion through social media, which seems to be
effective in bringing in views.
I also found an interesting relationship
between the type of referrer and the time spent on the site. While social media may bring in views, those viewers aren’t sticking to the
site as long as other types of visitors.
Visitors that came from Facebook spent less than 1 minute on
the site on average this year. Visitors that came from dallasnews.com stayed on
the site for 1.5 minutes, and visitors that came from UT’s School of Journalism
website stayed for almost 2 minutes. Visitors that come from
journalism-oriented sites are likely more interested in news content, so they
will stay on the site longer. Visitors that happen to come across a social
media post will likely read that one story that caught their eye and then move on.
Reporting Texas can target loyal visitors on journalism-oriented websites, and
recruit new visitors by posting on social media.
Mary Ellen - Reporting Texas Analytics
One interesting fact: According to Google Analytics, the age group that visits Reporting Texas' website most frequently is the 25-34 group, comprising 33.5 percent of total visitors. The second-most frequent visitor group is the 18-24 demographic, comprising 27.5 percent of total visitors.
This is not necessarily surprising, since the reporters consist of undergrad and graduate students. They may be sharing articles with other peer as well. Reporting Texas may want to keep their current readership in mind and tailor its content. Or someone should continue to monitor how the age distribution changes distribution if they decide they would like to target a more diverse readership.
This is not necessarily surprising, since the reporters consist of undergrad and graduate students. They may be sharing articles with other peer as well. Reporting Texas may want to keep their current readership in mind and tailor its content. Or someone should continue to monitor how the age distribution changes distribution if they decide they would like to target a more diverse readership.
Monday, November 4, 2013
Thursday, October 31, 2013
Thursday, October 24, 2013
Timeline Widget
Here is the tool I used to make the timeline for my website: http://www.timetoast.com/
Monday, October 21, 2013
A hot debate
Should Journalism Schools Require Reporters to 'Learn Code'? No
http://www.theatlantic.com/education/archive/2013/10/should-journalism-schools-require-reporters-to-learn-code-no/280711/Sunday, October 20, 2013
From Jordan on interactive graphics
Glad to be a good example. I used InDesign's Interactive window to
create all the hover effects and then exported the file as a .swf that I
embedded in an iframe. I used it as an excuse to play with the
different features--it's a pretty easy way for people with design skills
to make interactive graphics (I made a couple for different projects on
the portfolio side of my website).
Before, I used visualize.me that basically pulls all the information from a Linkedin profile.
Thursday, October 17, 2013
How to create an infographic resume for your Wordpress site
Head to https://www.vizify.com/ for setting up your own personal graphical resume.
You need to sign in using Facebook/LinkedIn/Twitter/Instagram/Foursquare
You can then link to the resume URL from your website.
You need to sign in using Facebook/LinkedIn/Twitter/Instagram/Foursquare
You can then link to the resume URL from your website.
Tuesday, October 15, 2013
Monday, October 14, 2013
Sunday, October 13, 2013
Saturday, October 12, 2013
Thursday, September 26, 2013
Wednesday, September 25, 2013
Tuesday, September 24, 2013
Monday, September 23, 2013
Sunday, September 22, 2013
Friday, September 20, 2013
Thursday, September 19, 2013
Wednesday, September 18, 2013
Tuesday, September 17, 2013
From the FB Page of a Professor Friend
an email I sent to my students today and the reply i got from one student:
----------------------------
How do I memorize HTML code?
By doing it often. what does the below code mean?
<a href="http://twitter.com/jacieyang" target="_blank">My Twitter</a>
It's a "a" tag, which is a link. the first attribute in the link, "href" means hypertext reference, tells the browser where we are linking to. the second attribute "target" tells the browser we want to open up the webpage in a new tab (_blank). the text we want to show on the web page is "My Twitter".
Force yourself do a little html code every day, and you'll be really good at it. i did 5 "a" tags today. you?
XXX
STUDENT REPLY:::::::::::
I'm already following <a href="http://twitter.com/jacieyang" target="_blank">you</a>, are you following <a href="http://twitter.com/KoltenParker " target="_blank">me</a>?
-YYY
MY REPLY:::::::::::
now i am.
----------------------------
How do I memorize HTML code?
By doing it often. what does the below code mean?
<a href="http://twitter.com/jacieyang" target="_blank">My Twitter</a>
It's a "a" tag, which is a link. the first attribute in the link, "href" means hypertext reference, tells the browser where we are linking to. the second attribute "target" tells the browser we want to open up the webpage in a new tab (_blank). the text we want to show on the web page is "My Twitter".
Force yourself do a little html code every day, and you'll be really good at it. i did 5 "a" tags today. you?
XXX
STUDENT REPLY:::::::::::
I'm already following <a href="http://twitter.com/jacieyang" target="_blank">you</a>, are you following <a href="http://twitter.com/
-YYY
MY REPLY:::::::::::
now i am.
Friday, September 13, 2013
Kendall Ivie
Revised assignment 1
http://www.kendallivie.com/assignments/ivie_assignment1_final.html
Revised assignment 1
http://www.kendallivie.com/assignments/ivie_assignment1_final.html
Thursday, September 12, 2013
Wednesday, September 11, 2013
Tuesday, September 3, 2013
Subscribe to:
Posts (Atom)